SWIM USA
How SWIM USA Competes with Real-time Merchandise Planning
The swimwear manufacturer transformed operational and merchandise planning to meet the demands of retail buyers and overcome market challenges.
SWIM USA, a leading swimwear designer and manufacturer, was increasingly impacted by demand volatility in the market and an inefficient planning process internally. Challenged with time-intensive workflows and manual data entry processes, it sought a solution that would enhance collaboration across divisions and improve data management and analysis. Partnering with Board, the company set out to radically reduce planning prep from 3 days to 1 hour—as well as save 15% on inventory overage on rebuys.
- Industry: Fashion & Luxury
- Department: Finance, Sales, Supply chain
- Brands: 10
In partnership with:
SWIM USA, a global leader in the design, manufacture, and marketing of branding, licensed, and private labels swimwear, needed ready-to-use data faster so they could align with the demands of retail buyers. The team planners found themselves spending too much time on manual data aggregation, which led them to pursue transformation across the sales and operations planning processes.
In collaboration with Board and partner Thought Provoking Consulting, SWIM USA defined a roadmap to address assortment execution, sales projections, capacity planning, and pricing analysis. The team now has one place to gather merchandise plan information—leading to less time spent managing data and more time performing ad-hoc analysis and robust planning.
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