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How SWIM USA Competes with Real-time Merchandise Planning

The swimwear manufacturer transformed operational and merchandise planning to meet the demands of retail buyers and overcome market challenges.  

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With Board we’ll be on an equal playing field with our retailers. We can make real-time decisions based on multiple data sources and do weekly projections to help us keep up with the demands of our retail buyers.

Dave Christy
Vice President of Technology

SWIM USA is an industry leader in the design, manufacturing, and marketing of branded, licensed, and private label swimwear. But when negotiating with retail buyers, the company faced a challenge: buyers in the retail space have robust access to analytical tools, allowing for smaller upfront orders that can be continually analyzed.  
 
Traditionally, wholesalers have not been able to keep up—until now.  In partnership with Thought Provoking Consulting, see how Board puts SWIM USA on an equal playing field, delivering real-time analytics to enhance agility, streamline processes, and improve decision-making.